Daily Episode 7. Featuring Texas Conservatives, Big Beer and Ubisoft DRM
Beer Wars comment. I do agree that if you have a better product, eventually you will be successful. That being said, Advertising does go a long way to getting people to choose one product over the other. McDonald doesn’t make the best burgers. The reason they are so successful is that mass advertising keeps McDonald on peoples minds. If they had to survive based on the taste of their food, they would have been out of business years ago. What the micro brew said is true, but it shouldn’t be used as an excuse for why they aren’t more successful.
As for the oil company analogy, people aren’t buying beer on the futures market. Small groups of people can’t ratchet up the price of beer so they can get commissions on the trading. For all the advertising, Budweiser is still a cheap beer and has to much independent competition to be able to raise prices. To an extent, the futures market has more control over the price of oil than the oil companies do. Plus, if the price of beer gets to high, people can switch to another type of alcohol, smoke weed, or start going to AA meetings. When the price of oil goes up, we have to pay if we need to drive any ware and the cost will be added to the price of any thing that had to be hauled any ware on truck.
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